why?

I constantly question the purpose behind the work I do. In a world overflowing with products, do we really need more? For me, the value lies not in the end result but in the process of production. It’s within this process that we can truly appreciate and understand techniques, materials, and the craftsmanship involved. This sense of learning is what drives me—every piece, every project, is an opportunity to explore, experiment, and deepen my understanding.

The focus on production is not just about making something new; it’s about discovering how things can be made differently, more thoughtfully, and with respect for the skills and traditions that have shaped the craft. This is why I believe we need to be creative not just in designing products but in how we approach their manufacturing. It’s about challenging ourselves as creators, pushing the boundaries of what’s possible, and finding new ways to connect tradition with innovation.

Without this emphasis on exploration and growth, the true value of making is lost. For me, it’s not about adding more things to the world, but about adding knowledge, experience, and a deeper appreciation for the art of making. That’s what gives purpose to the work I do.